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Barna’s Purpose Driven Research
There’s some interesting research out today from Barna.
Religious books have become a publishing phenomenon in the past decade, and no religious book (other than the Bible) has generated more attention – or sales – than Rick Warren’s bestseller, The Purpose-Driven Life. More than 20 million copies of the book have been sold, and millions of people have been exposed to Purpose-Driven church programs, classes and resources. After all the reading, teaching, and conversation on the topic, exactly what do Americans perceive their purpose in life to be?
That was the question posed to a random national sample of 1003 adults surveyed by The Barna Group. One particular response was provided by nearly half of the population, and only two other options were mentioned by at least one out of every ten people.
Family First
More than four out of every ten adults – 44% – said their top priority in life is having a satisfying family life. This was nearly three times as popular as the second-most common response and more than four times as prolific as the third-most popular reply.
Hat tip: Matt.
http://myopiczeal.blogsome.com/2005/05/18/barnas-purpose-driven-research/trackback/
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